The Goal

EVAN is a network of on-demand IT professionals who can be hired with the click of a mouse. Evan Your IT guy has done a remarkable job serving business owners in Texas and across the nation. They stood out in the marketplace because of their unique ser-vice, but they needed that spark from Rojo 032 to take their business to the next leve

The Challenge:

When EVAN contacted us, it was not just with a re-branding request – that request came with a unique challenge. They wanted to ignite their culture, refresh their brand, and clarify their mission, vision and brand message, but Rojo’s team only had one day to accomplish the goals. As usual, Rojo said… “Challenge accepted!”

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OUR STRATEGY

By the end of a ten-hour marathon strategy session, together we crafted their vision:
Eliminate the traditional IT organization. The team embraced their new strategy, saw a zestful shift in the culture, loved the new colors and logo, and have since enjoyed success in the industry… perhaps putting an end to traditional IT as we know it!

what we did

Led intense – one day – brand strategy session

Created the new visual identity

Designed new iconography

Developed website reflecting Evan’s quirky personality

Ignited renewed excitement in company culture

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